A visually appealing info graphic illustrating our iterative, client-involved development process, from discovery to deployment and ongoing support. As an innovative website development company, our primary goal is to focus on bringing new website development innovations to our clients to help them grow their business and increase revenues.

WEBYTES INFOTECH can innovate in many ways to help our clients grow their business and increase revenues. For us, it's more than just writing code and developing websites. We follow various steps and follow a professional process to develop an innovative website, the points of which are as follows:

1. Strategic Consultation, Discovery, Information Gathering and Market Research

We focus on strategic consultation, business goals, target audience, competition, design, content etc. to develop innovative websites.

• * Innovation: We don’t just ask our clients “what do you want?” We instead ask “what does your business need?” and “what do your customers want?”

• And then we research the information provided by the clients. This includes understanding the client’s target market, competitor analysis, and business goals.

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• * Example: Let us understand with an example, if we have to develop a website for a local grocery store in a society which not only lists the products but also provides an integrated system for faster delivery in nearby areas, support in local languages, and loyalty program which will increase the local customer base and the grocery store will get closer to generating revenue by meeting all the parameters.

2. Planning for all stages and Deep Innovation in User Experience (UX) and User Interface (UI)

This phase is a very long and most important process in which we focus on Innovative Website Planning, Project Timeline Planning, Visual, User Interface (UI), User Experience (UX) Designing Planning, Content Creation and Content Writing Planning, Front End, Back End and Server Setup Development Planning, Website Testing Planning, Server Setup Testing Planning, Web Hosting Planning, Deployment and Launch Planning and Maintenance and Monitoring Planning etc. to develop an very attractive and innovative website

• * Innovation: We create innovative websites that are intuitive, efficient and enjoyable for the user, not just visually beautiful. It includes user journey mapping, wire framing, mock-ups, prototyping, user testing, content testing, functional testing, usability testing, performance testing, security testing, cross browser testing, device testing, accessibility testing Etc.

• * Example: Let us understand with an example that if we have to develop a website for a real estate company where customers can take a 3D virtual tour, then it will be great for the customers of the real estate company, they will be able to calculate the loan options instantly, and can easily find all the information about the property without any confusion, due to which the inquiries of the real estate company will increase and will get closer to generating revenue by meeting all the parameters.

3. Performance Optimization and Speed

Performance optimization involves improving the efficiency of systems and applications to enhance speed, reliability and user experience. The main elements include code optimization, system tuning and load balancing. Techniques include image optimization, caching, code splitting, lazy loading and database optimization

• Adjusting , Combining, optimizing and balancing all these elements is essential in creating an innovative website

• Following are mentioned the important elements such as code optimization, system tuning, load balancing, caching, lazy loading, image optimization, database optimization, network optimization, resource monitoring, performance testing optimization, minification and compression optimization, code splitting optimization, asynchronous programming optimization, content delivery network (CDN) optimization, server-side rendering optimization, CSS in JavaScript optimization, browser caching optimization, database indexing optimization, monitoring and logging optimization, refactoring optimization, benchmarking optimization, host-mapped memory optimization, traffic shaping optimization, fault tolerance optimization, etc.

• * Innovation: We use all the useful elements as per the requirement to enhance the quality, optimization and speed of the website which loads quickly even on mobile phones. We all know that slow websites turn away customers. This includes code optimization, image compression, use of CDN (Content Delivery Network) and improving Lighthouse score.

• * Example: Let us understand with an example that if we have to develop a website for an online news portal that loads in milliseconds despite heavy traffic, which increases user engagement and the company will increase and will get closer to generating ad revenue by meeting all the parameters.

4. Built-in Search Engine Optimization (SEO)

SEO (Search Engine Optimization) involves a variety of elements that work together to improve a website's visibility in search engine results pages (SERPs). The main elements include keyword research, on-page optimization (content, titles, descriptions, page structure, internal linking), off-page optimization (backlinks, social signals), technical SEO (website structure, speed, mobile-friendliness, crawlability, sitemaps) and user experience (website navigation, mobile optimization, website load speed, content relevance)

• So the bottom line of all SEO analysis is that SEO is a multi-faceted process to improve new website development that requires a combination of technical expertise, strategic planning and continuous optimization to achieve the best results.

• * Innovation: We implement SEO best practices (e.g. clean code, mobile-friendliness, correct titles, meta descriptions, schema mark-up) as per the client requirement while developing the website. We keep this in mind while doing innovative website development and convince the client and inculcate Search Engine Optimization (SEO) while developing the website itself so that it is not felt necessary to add it as an additional service later.

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• * Example: Let us understand with an example that if we have to develop a website for a local tourism company that ranks easily on Google for keywords like “places to visit in Jodhpur” or “Rajasthan heritage tour”, thereby increasing direct bookings, and the tourism company will get closer to generating revenue by meeting all the parameters

5. Data-Driven Insights and Analytics Integration

Data visualization, data integration, and data analytics are processes that maximize data-driven insights

• We seek to unlock the power of customer datasets to help businesses gain meaningful insights to drive decision-making and long-term strategic planning. Data integration transforms raw, disparate datasets into coherent, analysis-ready information

• o Innovation: We make clients aware that they don’t have to just build a e broacher, but getting it fully integrated with Google Analytics, Google Tag Manager and other analytics tools is also beneficial for the client, although it is a bit complex and expensive.

• We try to make clients aware of what they can learn about their business from the data (e.g. customer behaviour, popular products, sales patterns, etc.).

• * Example: Let us understand with an example, if a client gets an e-commerce website developed, then we make them aware that they should get the website developed in such a way that they can track through their website which products are being viewed the most, where customers are abandoning the shopping cart, and which marketing channels are the most effective, which helps the client change their strategy and the business are get closer to generating revenue by meeting all the parameters.

6. Conversion Rate Optimization - CRO

We focus, aware and educate our clients about conversion rate optimization (CRO) is a key digital marketing strategy aimed at improving a website or landing page to increase the percentage of visitors to a client's website who take a desired action, such as making a purchase, filling out a form, or signing up for a newsletter. And the most important action is converting visitors to a client's website into customers.

• Under CRO, we analyse various elements of a client's website or landing page, such as headers, text, images, call-to-action (CTA) buttons, and navigation, to see if they are optimized to promote conversions.

• Then, experiments are conducted to improve those elements, such as split testing, to see which changes increase the conversion rate the most.

• If a website's CTA button is not clear or does not clearly tell users what to do, our CRO team tests different versions to make that CTA button more attractive and clear. If the customer understands and gives permission, then

• In short, the goal of CRO is to make the website or landing page more effective so that more visitors are prompted to take the desired action, thereby increasing the conversion rate of our customer.

• o Innovation: When we develop our clients’ websites, we focus on how to actively convert visitors into customers through innovation, design, and content. And this includes clear calls-to-action (CTAs), A/B testing, and optimizing user flows.

• * Example: Let us understand with an example, if a client wants gets an coaching website developed of then we are built a website for a coaching institute with a clear “Sign up for a free demo” button, easy integration of online payment gateways, and content focused on the benefits of the course, all features will in one website that will drive enrolments on our client’s website and the business are get closer to generating revenue by meeting all the parameters.

7. Scalability and future-proof architecture

Our focus is on scalability and future-proof architecture, which is to design the customer's web systems in such a way that they can easily handle growing requirements and changing conditions, without major changes or disruptions. This means that the system should be prepared to meet the challenges that may arise in the future.

• We pay special attention to key aspects of scalability and future-proof architecture such as modularity, which means dividing the system into small, independent parts (modules) so that each part can be developed, deployed and scaled separately.

• Additionally, we focus on Flexibility, Capacity, Performance, Reliability, Security, and Data Architecture Because modular and flexible architecture helps reduce development costs, as the entire system does not need to be replaced when parts of the system need to be changed or upgraded. Implementing scalable systems saves time, as they can be scaled up quickly and easily. A scalable and flexible architecture increases the efficiency of the system, allowing it to do more work using fewer resources. A scalable and future-ready system provides a better user experience, as it works faster and reliably.

• o Innovation: We build websites for our customers that can easily handle new features, products or higher traffic even as the business grows, without the need to rebuild the entire website.

• * Example: Let us try to understand with an example, building a website for a start-up that initially launches with fewer features, like a landing page or 1, 2, or 5 pages but which can later be easily upgraded to a full-fledged marketplace or SaaS platform and the business are get closer to generating revenue and scalable by meeting all the parameters.

8. Web Security and Reliability

While developing any web product for our clients, we focus on web security and reliability and make our customers aware of it as web security and reliability are very essential and important pillars for any online business

• Web security and reliability are extremely important to protect websites and online services from various types of threats

• A combination of strong security measures and reliable website design always helps to protect against online threats and increase customer trust. This includes protection against unauthorized access, data breaches, malware, and other malicious activities.

• Reliability is achieved by ensuring users that the website or service is reliable and data is secure. We understand Web Security as a wide range of web security standards, practices, techniques and protocols designed to protect websites and online services from online threats.

• We make our customers aware and agree to follow these standards and practices under security measures like firewalls, intrusion prevention systems (IPS), sandboxing, URL filtering, and other security controls, strong passwords and authentication, data encryption, secure coding, regular updates, web application firewalls (WAF), security audits, etc.

• We try to assure our customers about the reliability of the website if it complies with all the web security standards. The reliability of the website gives the users the confidence that the website is secure and the data is safe.

• We include important elements like valid security certificates (valid SSL/TLS), reliable hosting, user experience, accurate and up-to-date information, customer support, privacy policy, security policy, access policy, regular testing, data protection, reputation, regulatory compliance, etc. This increases customer trust and a secure and reliable website increases customer trust. And website security helps ensure that the customer's business runs smoothly online.

• o Innovation: We aware, focus and encourage our clients to implement strong measures not just for SSL certificates but also for data security, protection against DDoS attacks and regular backups so that their customers gain trust in them.

• * Example: Let us try to understand with an example, building a website for an online health tech, Ad Tech, Fin tech etc which ensures highest security of their user data, increases their trust and adds more users and the business are get closer to generating revenue by meeting all the parameters.

9. Integration of AI/ML (Optional and with security Cautionary)

AI and machine learning integration in data management enhances efficiency, accuracy, and management by automating processes such as data cleaning and analysis, helping start-ups, entrepreneurs, MSMEs, business unit make informed decisions. This integration addresses the complexities of modern data landscapes, improving data quality and compliance also facilitating deeper insights into business operations.

• Web security and reliability are extremely important to protect websites and online services from various types of threats

• In today’s information technology era and due to the extreme complexity of data landscapes, AI, ML is an essential tool for managing data.

• Today, the sheer volume of data entering and flowing into high-tech systems makes it very challenging for every business to analyze data.

• AI, ML, and deep learning are high-tech critical techniques that enhance the efficiency, accuracy, and effectiveness of data analysis, data handling.

• In data management, these AI processes are used to automate processes such as data noise, data cleansing, data integration, and data analysis, which can improve data quality and enable start-ups, entrepreneurs, MSMEs to make strategic decisions based on accurate insights.

• o Innovation: We use AI to solve specific, relevant problems for customers, with customer consent. This can range from simple chatbots to personalized product recommendations or data-driven insights based on customer preferences.

• * Example: Let us try to understand with an example, adding an AI-powered product recommendation engine to an e-commerce website that makes suggestions based on a customer’s browsing history, thereby increasing the average order value. And the business are get closer to generating revenue by meeting all the parameters.